Writing to be read can be a difficult task to undertake for anybody, and one that can prove even more challenging when writing specifically for the web. You must capture the imaginations of your readership quickly, without overloading them with information, and point them directly to what they came to find. If they do not locate what they are looking for within a few seconds of hitting your site, they will leave to go searching elsewhere.
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About
Ding! is presented by Adelaide digital agency LightBulb Digital and written by Director, Morgan Martin-Skerm.I’m a constantly scouring the web for information and love nothing more than bringing random pieces together to form something more cohesive. Hopefully my posts on this blog will be a representation of that as I aim to provide relevant bits the worlds of technology, social networking, design, SEO and much more.