Archive for category Tips

Writing for the Web – 7 Super Copy Tips

Writing to be read can be a difficult task to undertake for anybody, and one that can prove even more challenging when writing specifically for the web. You must capture the imaginations of your readership quickly, without overloading them with information, and point them directly to what they came to find. If they do not locate what they are looking for within a few seconds of hitting your site, they will leave to go searching elsewhere.

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Google doesn’t know everything, it’s time to get “trendy”

Australia Trend Map

If you want to find something on the Internet you use Google right? Well, usually the answer would be yes, but if you are searching for some event that’s just dropped, like the woman who was taken to hospital from the Tiger Woods home yesterday you might not be in luck.

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Scroll or not to scroll? – A journey beyond the fold!

Jacob Nielson - Web Usability Yoda

Cue science fiction music!

In an Internet long long ago, legend has it that designers would attempt to design webpages to display all their content on one screen. A great change swept the internet and users are increasingly happy to scroll beyond the first page (fold) of text to find what they need. We now take you on a journey, Beyond The Fold!

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