Let’s face it we are constantly engaged in our own personal marketing campaign, be it choosing your clothes, the car you drive, the food you eat all these things are creating a message about you. We market ourselves every day to make friends, influence people and further our interests and Natascha Dowsett has gone even further, running a campaign to get a job at Adelaide Advertising (sorry erm “Brand Engagement Agency”) FNUKY.
The campaign started on Monday with the setup of a facebook group called “Dinner my shout, by helping FNUKY find me”.
Natascha says:
The person who writes the NICEST, most CREATIVE comment about ME on my wall will get a free dinner (my shout) at a really great restaurant. If I get the job I might just make it a party and you can all come!
Even without a comment join my petition and help me in my quest. You won’t be causing me to name my first born ‘Batman’, or prove a pickle is more popular than Twilight, but you may just help launch me into a career in cutting-edge media.
To explain I really would like to get a job at FNUKY.FNUKY are a brand engagement agency specialising in digital and non-traditional marketing. Their maxim is ‘People don’t like Advertising & Neither do we’. Check them out at www.fnuky.com.au.
As I am the perfect candidate for this position I really would like you to pass this on to all of your friends.
Check out the Facebook Group – join and say nice things and you might just score yourself a decent dinner! Who says there’s no such thing as a free meal!
In a few short days she’s garnered nearly 160 supporters, 16 of whom have written nice things about her on the group wall. Including this pearler.
If FNUKY can find her
We all get to dine her
For she is the girl
You just want to twirlShe’s Queen of the monkey magic
And all Pammy, without the tragic
I promise not to ask for (chicken) breast
For my poem will surely be the best.Im not sure how this saves the little chimps
But as long as I get shrimps…
I’ll toast to the or…phan wrangers in the east
As long as I am VIP at this feast…
A 10% interaction rate is a great result and the campaign has also piqued the interest of at least one other blogger.
It remains to be seen how the campaign goes, but Natascha isn’t the only one using Social Networking for employment purposes. Via Media recently recruited a Digital Creative using the power of twitter and my own company LightBulb Digital linked with a freelance web developer using the same medium. So next time you are looking for a job perhaps you CAN stay on facebook, it might be your best chance!
What do you think? Has the whole social networking to find a job thing taken it too far, or will we start to see more of this in the future?
